Target - Too Many Dimensions

I'm not sure what the idea is behind the 3D animation in this season's Target Xmas ads is but, OK.
I generally like Target ads with the flat white & red graphics. They are usually mixed with live actors & that weird dog. The problem with the 3D animated ads is that even the logo has now gone 3D
I'm not so sure I like this. If they keep it up, I might have to stop shopping at Tarfet.
oh wait, I already don't...