Tuesday, March 26, 2019

Apple's New Direction

On 3/25/19 Apple held an address outlining their new media services. Gaming? I now nothing. Magazines - I don't know why one would like to read New Yorker or Wired articles on small to tiny screens. The credit card thing sounds OK but not all that radical. At least they have a titanium card......
The TV part is kind of intriguing.
BUT
In the past, Apple has promoted the work done by the creatives who used their platform but in this latest keynote address it was all about Apple partnering with Vogue, The Wall Street Journal, HBO, CBS and other big boys.
There was no mention of how the little guy can use their distribution channels.
There was also no mention of horror.

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